Cookies and Me brand identity
The brief called for a full brand identity for a Vancouver-based cookie brand. Through research and creative exploration, I developed the 'me time' concept that gave the brand its name, voice, and soul. From the slogan to the full visual identity, my work helped shape Cookies and Me into a community favorite now ready to scale across Metro Vancouver.
Brand guidelines and small design system
To set the client up for long-term success, I created brand guidelines and a design system. A complete toolkit that enables them to build any marketing asset independently and consistently, without relying on ongoing design support.
